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Celtic Comunicações – Translations that Make Sense |
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Expert help for your translation and communication needs in Brazil Business translations from Portuguese to English and English to Portuguese |
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Translation - a quality product not a commodity
Have you ever noticed material which has obviously been translated into bad English by someone with only a rudimentary knowledge of the language? Look at this description of an architect’s studio from the in-flight magazine of a Brazilian airline: “Established on a charming shed in São Paulo, the architecture relied on good taste and spontaneity to turn his workplace into a shop window.” The same magazine said of a waterfall that it: “precipitates laterally into an erosion gully, thus forming an impressive pool of white foam that flows out through the stones.” This kind of English can do nothing but harm to the airline´s image. |
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